YOUR Luxury BRAND STARTS HERE

 

Congratulations! I really want to acknowledge you for making the decision to up-level, stand in high worth and own your power to lead and inspire as a luxury brand.

I feel honoured to be part of your journey and co-create with you to bring your luxury brand vision to reality. I cannot wait to see you unleash your luxury brand, magnetise high-paying clients, and amplify your income, influence and impact.

Let’s get started

On this page, you’ll find the information for our co-creation for your luxury brand, which includes:

  • The process: My step-by-step process so you know what to expect at every stage of our co-creation. 

  • Your information: A checklist of things I need you to complete. 

  • Feedback guidelines: Tips to help you provide really helpful feedback.

Have a careful read through it to see how this process will work and what I'll need from you before your project begins.

I’ll be there for you and support you every step of the journey. If you need help, please feel free to contact me.

Office hours: Monday - Friday 9am - 5pm, AEST.

Email address: elva@elvali.com

Here’s how we will work together...

Stage One: Luxury Brand Essence

A luxury brand begins with you, and so does our first stage, where we will uncover your authentic brand essence, your brand luxe factor, and what makes you stand out and attract your dream high-paying clients.

  • VIP Intensive and coaching sessions: We will cover Luxury Brand Strategy, Luxury Brand Essence, Luxe Factors, Luxury Brand Muse, Luxury Brand Message, Luxury Brand Style, etc to create your unique luxe formula for your brand, and build the foundation to create your luxury brand image and client attraction.

Stage Two: Luxury Brand Image

From there, as we move into the second stage, we’ll infuse your essence and lifestyle into your brand online presence, creating your luxury brand image that magnetises premium clients.

  • Moodboard, color palette & logo design. I'll start the design process by creating a mood board that summarizes your brand aesthetic using the information you provided in your homework and the inspiration on your Pinterest board, I'll show you the first version of your main logo. You'll provide feedback, and then I'll refine it. When your main logo is complete, we'll move on to your brand board.

  • Brand Guide. Your brand guide will include the other brand elements listed in your package (logo variations, submark, patterns, colours, and fonts etc.) You'll get to see all the elements in one document. Then you'll have one revision round to request changes and one revision round to request small adjustments if any. You’ll review and send feedback. I’ll then polish and provide you with the final version. 

  • Social media branding. If social media branding is included in your package then this is the time I'd create it. I'll use your colours, logos, patterns and fonts to create a cohesive and seamless look across your social media.

  • Website design. I'll create your website pages and other components included in your website package. You'll have one revision round to request changes and one revision round to request small adjustments if any. You’ll review and send feedback. I’ll then polish and provide you with the final version. 

Stage Three: Luxury Brand Premiere

The third stage is where the beautiful collision of you and your brand comes together online with your marketing collateral for the premiere. I believe that something as huge as a new luxury brand and website deserves to be celebrated. I'll share your business across my social media accounts and on my blog. Then I'll join you in the celebration.

  • Marketing Material for launch. I'll create the marketing collateral included in your package if any, for your brand launch.

  • Website walkthrough. We'll set up a 30-minute consult call where I walk you through how to use and update your site. You'll also receive access to my client area where you'll find Squarespace tutorials and advice to help you maintain your website.

Stage Four: Luxury Brand Empire

The final stage is to expand your brand empire and run a successful luxury brand and business with the lifestyle to match.

  • Luxury Marketing. We'll have a luxury strategy session to map out your luxury marketing strategy and plan for the next 90 days. We will work on your luxury brand marketing system to magnetise luxury-level clients and truly build wealth and impact with your iconic brand.

  • Next Step. I will continue to be there to support you. I will introduce you to my next level "Amplify Package", where you can continue working with me for 1:1 luxury marketing coaching, and engage my services to manage your social media, website update and get featured on media where your luxury clients are, etc.

Your information...

1. Client Information Form: Please fill in the client information form by clicking the button below so that we can better serve you and delight you.

2. Complete the Luxury Brand Essence Workbook. Please click the button below to download the workbook. Please complete it and email back to me at least 48 hours before our VIP intensive session.

3. Create a Pinterest board. On Pinterest, create and fill a secret board with inspiration for your brand, including a minimum of 3 images for logos your like, 5 images for the colour you are drawn to, 3 images for the fonts you like, and 5 images for the feeling you would like to create for your website. When you've filled your board, go through your pins and leave comments on your favourites stating what you like about them. Below is a Pinterest Playsheet to help you if you feel stuck. Please complete and invite me at elva@elvali.com or @elvali_luxurycoach to your secret board at least 48 hours before our second private session. (Please find the instruction here to invite me to your Pinterest board.)

4. Book our VIP intensive session. Please book our 1:1 intensive by clicking the button below. If you cannot find a time that suits you, please email me at elva@elvali.com and we will work out a time.

TIPS FOR PROVIDING HELPFUL FEEDBACK ...

You can help me bring your ideal brand visuals to life by providing me with organized, helpful feedback on your designs. Here are some tips.

  • Try and use bullet points when you're listing revisions.

  • Break up your feedback into paragraphs.

  • Seperate your feedback into sections. For example, feedback about your website footer could go under the header 'website footer' and feedback about your header could go under the header 'website header'.

  • Be as specific as you can. 

  • If there is more than one person providing feedback, please gather your feedback into one message instead of posting multiple messages. 

Feedback like this really helps the design process run smoothly. Thanks for your cooperation.