What if you shine?

There's a song on repeat in my world at the moment and whenever I play it, I think of you.

"I spend too much time thinking about

who I'm supposed to be

I play by everybody's rules

that don't seem right to me

...

Should I even care?

They're all sitting there

and everyone's staring at me

If I step out in the spotlight

maybe I'll be set free

What if I back down now

'cause I'm afraid of what might happen

What if they turn away

when I show them who I truly am

What if I lose my breath

when I throw those big doors open

Or tonight, just tonight

What if I shine?

...

But what if I sing out loud?

Because anything can happen

What if I stand up proud

and I show them who I truly am?

They're gonna call my name

and I'll throw these big doors open

'Cause tonight, just tonight

I'm gonna shine"

This song resonated with me so much I had tears in my eyes when I first heard it..

I was that "good girl" playing by everybody's rules and not daring to stand up as who I truly am.

Maybe you can relate too.

Are you still playing small in your corporate world?

Are you still that "good girl" not daring to own her desires?

Are you still putting on a mask in front of others so that you are "liked"?

Are you still afraid of standing out but secretly wishing to be a super star in your life?

Are you still afraid of being rejected by others but at the same time keep rejecting yourself?

Are you still feeling not good enough to show the world who you are?

...

What if I told you "standing out" just means "being yourself"?

What if I told you it's much easier to be your self than being a people pleaser?

What if I told you there's no one else in the world has the gift you have?

What if I told you your only job is becoming more of YOU?

Would you be ready?

For the new YOU?

To stand up proud and show them who you truly are?

To throw these big doors open?

Are you ready to SHINE?

If you are ready, let's talk.

From my heart to yours,

Elva xx

I adore Dior! I adore beauty!

This is my brand mood board. You can tell I adore Dior and the beautiful finest things in life! Elegance, beauty, luxury is the experience I create for my clients and the way I live my life. 

My secret to living a life filled with Dior and running a business filled with beauty?

Unapologetically allowing yourself to live your desires.

Honouring my desires isn't an option for me. It's a necessity.

But it wasn't always this way.

Growing up, I was the good girl. My whole life was planned out for me: be the good girl, get the good grades, get into the good university, get the good job.

My parents sacrificed everything so I could have only the best. In return, I put my head down and became the good girl, landing a job in one of the top 4 accounting firms in the world.

The plan was complete, yet I was empty.

Every morning from my office window I would look up at the brilliant sky wishing I could grow wings and fly.

Every morning I longed for something else.

A different world. A beautiful world.

Where there was beauty, luxury and freedom.

Inside and out.

In my business and in my life.

So I packed my bags, left my hometown, and moved to another country hoping the world would be different. It wasn't. Because I was the same.

Every day, in my office cubicle, I kept playing the good girl. I kept my head down, I worked. I played it safe. I played small and put everything I longed for down to just a daydream.

Until one day I was introduced to the wonderful world of business. I saw glimpses of confident, charismatic, beautiful, wise women who were running their own businesses with a lifestyle to match. It was like getting a Tiffany box from the Universe. My heart opened, my eyes opened, my mind opened, and I saw the beauty I was looking for.

The beauty of choice.

The beauty of another way.

The beauty of a business as the path to truly living a life that has it all.

I was enlightened. I had a choice.

I was no longer willing to accept my desires as just a daydream.

There's something so powerful about unapologetically declaring your desires.

They come true: my entire world blossoms. Including my brand.

Now it's your turn to tap into the feelings and experiences you want your clients to have when they work with you and the feeling you want to have when you're living on brand!

Want to create a brand aligned with only the finest things in life but don't know where to start? Let's chat. You're closer than you think.

Let's make your entire world blossom and turn you into the superstar of your brand adored by your raving fans. Complete with the lifestyle & couture you desire.

Book your Luxury Brand Discovery Call here.

From my heart to yours,

Elva xx